Programmes
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IT&CMA Programme 2017



Legend
IT&CMA / CTW Asia-Pacific Exhibitor
IT&CMA Buyer (MICE and Luxury Travel)
IT&CMA Buyer (Association)
Speaker
CTW Asia-Pacific Corporate Travel Manager
CTW Asia-Pacific Conference Delegate
Media
Trade Visitor


Correct as at 14 September 2017

 


Sept 24
Sunday
12:00
21:00
Booth Set Up (Special Design Only)
Venue: Exhibition Hall, Level 22, BCC

 


Sept 25
Monday
09:00
21:00
Booth Set Up (Including Special Design)
Venue: Exhibition Hall, Level 22, BCC
10:00
17:30
Registration For Exhibitors, Buyers, Corporate Travel Managers, and Speakers
Venue: Registration Counters, Level 22, BCC
10:00
17:30
Registration For Media
Venue: Outside Media Centre, Level 22, BCC
11:30
20:00
IT&CMA and CTW Asia-Pacific 2017 Friendly Golf Game
Venue: Nikanti Golf Club
Invited Delegates
12:30
17:30
Pre-Show City Tours

 


Sept 26
Tuesday
08:30
17:30
Registration For Exhibitors, Buyers, Corporate Travel Managers, and Speakers
Venue: Registration Counters, Level 22, BCC
08:30
17:30
Registration For Media
Venue: Outside Media Centre, Level 22, BCC
09:00
17:30
IMEX-MPI-MCI-IT&CMA Future Leaders Forum 2017
Supported by Thailand Convention and Exhibition Bureau (TCEB), and Thailand Incentive and Convention Association (TICA)

Venue: Lotus Suites 1 & 2, Level 22, BCC
Invited Delegates
09:00
10:00
ASEAN MICE Forum 1
NTOs and CVBs - Collaborator or Competitor?
What is the state of the MICE industry in the region? What are the key differences that distinguished each, are there overlapping roles which may cause friction and how can we overcome them? How can we stimulate greater collaboration between the different practitioners and boost the growth of MICE events in the region? How can we identify common goals and complementary roles to deliver a seamless market approach?

MODERATOR
Mike Williams, Senior Consultant, Gaining Edge

PANELLISTS
Ashwin Gunasekeran, CEO, Penang Convention & Exhibition Bureau

Venue: Lotus Suite 7, Level 22, BCC
10:00
10:30
Networking Coffee Break
Venue: Outside Lotus Suite 7, Level 22, BCC
10:30
11:30
ASEAN MICE Forum 2
Venue: Lotus Suite 7, Level 22, BCC
15:00
15:30
Briefing for Exhibitors, Buyers, and Corporate Travel Managers
Venue: World Ballroom A&B, Level 23, BCC
15:30
16:00
Networking Coffee Break
Venue: Pre-Function Area Outside World Ballroom, Level 23, BCC
16:00
16:10
Opening & Welcome Remarks
SPEAKER
Darren Ng, Managing Director, TTG Asia Media

Venue: World Ballroom A&B, Level 23, BCC
16:10
17:10
Keynote Address
The Next Wave of Growth for the Asia-Pacific MICE Industry
The Asia Pacific MICE industry has undergone tremendous transformation over the past decades and is the fastest developing, overtaking North America to become the second largest market worldwide. As we mark 25 successful years, join our panel of veteran industry experts as we look back at the success factors and predict what will drive the next wave of growth for the region.

MODERATOR
James Latham, The Iceberg on behalf of The Joint Meetings Industry Council (JMIC)

PANELLISTS
Chiruit Isarangkun Na Ayuthaya, President, Thailand Convention and Exhibition Bureau
Jason Yeh, President, ICCA Asia Pacific and Taiwan Convention and Exhibition Association (Association President and Destination Marketing)
Koichi Gono, Chief Executive, Economy, Tourism & Culture Bureau of Fukuoka City Government

Venue: World Ballroom A&B, Level 23, BCC
18:30
21:30
Opening Ceremony & Welcome Reception - Still On My Mind
Hosted By Thailand Convention And Exhibition Bureau

Venue: Dusit Thani Bangkok

Sept 27
Wednesday
09:00
18:00
Registration For Trade Visitors
Venue: Registration Counters, Level 22, BCC
09:00
18:00
IT&CMA Exhibition and Appointment Sessions
Venue: Exhibition Hall, Level 22, BCC
Appointments

Exhibition
09:00
12:30
IMEX-MPI-MCI-IT&CMA Future Leaders Forum 2017
Supported by Thailand Convention and Exhibition Bureau (TCEB), and Thailand Incentive and Convention Association (TICA)

Venue: Lotus Suites 1 & 2, Level 22, BCC
Invited Delegates
09:30
10:30
Association Day Forum 1
(Hosted by IAPCO)
Navigating the Changing Landscape for Association Meetings and Events
As the industry undergoes evolution from organizational restructuring and downsizing, budget cuts and increasing diversified needs, association event planners now face new considerations and priorities in destination selection. What are the new demands in meeting space and location requirements and how are they catering to the needs of both younger and older planners who may have differing preferences.

MODERATOR
Oscar Cerezales, Chief Operating Officer, MCI Group Asia Pacific

PANELLISTS
Richard Holmes, International Director of Meetings, International League Against Epilepsy
Jia Xiao Fang, President, China International Health and Medical Tourism Association and Vice President, Global Health Travel Council
Allroy Augustine, Head Administration, Federation of Indian Chambers of Commerce and Industry, India

Venue: Lotus Suite 5, Level 22, BCC
11:00
12:00
Association Day Forum 2
Fostering Greater Regional Association Collaboration
The increasing economic ties among ASEAN, China and the EU have opened doors of opportunity for greater collaboration, integrated activities and information-sharing by associations worldwide. These stronger partnerships also lead the development of a more vibrant and independent association landscape in the Asia-Pacific region. How can international associations benefit from fostering closer ties with counterparts from the Asia-Pacific? What benefits can associations in the region offer to their international partners?

MODERATOR
Noor Ahmad Hamid, Regional Director Asia Pacific, International Congress and Convention Association (ICCA)

PANELLISTS
Alicia Yao, Director, China Social Organization, International Department
Qiao Yu, Deputy-Secretary General, China Electronic Chamber of Commerce
Prof Dr Edathil Vijayan, President, Society of Biotechnologists, India

Venue: Lotus Suite 5, Level 22, BCC
12:30
13:45
Hosted Luncheon by Chiang Mai and Lanna
By Invitation Only
Venue: Lotus Suite 7, Level 22, BCC
Invited Delegates
12:30
13:45
Hosted Luncheon by Dubai Business Events
By Invitation Only
Venue: Lotus Suite 3, Level 22, BCC
Invited Delegates
12:30
13:45
Hosted Luncheon by Perth, Western Australia
By Invitation Only
Venue: Lotus Suite 4, Level 22, BCC
Invited Delegates
12:30
13:45
Hosted Luncheon by Seoul Tourism Organization
By Invitation Only
Venue: World Ballroom A, Level 23, BCC
Invited Delegates
12:30
13:45
Hosted Luncheon by Dream Cruises & Star Cruises
By Invitation Only
Venue: Lotus Suite 13, Level 22, BCC
Invited Delegates
14:15
14:35
Association Day - Destination Presentation by Taiwan
Venue: Presentation Area, Exhibition Hall, Level 22, BCC
14:40
15:00
Association Day - Destination Presentation by Macao Trade and Investment Promotion Institute
Venue: Presentation Area, Exhibition Hall, Level 22, BCC
15:05
15:25
Association Day - Destination Presentation by Thailand Convention & Exhibition Bureau (TCEB)
Venue: Presentation Area, Exhibition Hall, Level 22, BCC
15:00
16:30
Hosted Networking Cocktail by Macao Trade and Investment Promotion Institute
Venue: Booth A1, Exhibition Hall, Level 22, BCC
Invited Delegates
15:30
17:30
Association Day - Business Appointments Sessions
Venue: Exhibition Hall, Level 22, BCC
15:30
17:30
CTW Asia-Pacific Business Appointments Sessions
Venue: CTW Asia-Pacific Pavillion, Level 22, BCC
15:55
16:15
Campfire Session 1
(In Collaboration with Gaining Edge)
Making The Most Out Of Your Participation At Trade Shows
A trade show is an opportunity to generate new leads from a targeted audience, nurture existing client relationships and introduce your new products and services. Developing business potential from trade shows is a medium to long term strategy. It is not a three to four day effort, but often a year-long effort.

PRESENTER
Mike Williams, Senior Consultant, Gaining Edge

Venue: Presentation Area, Exhibition Hall, Level 22, BCC
16:20
16:40
Campfire Session 2
(In Collaboration with Gaining Edge)
Creating A Strong Foundation For A High Performance Bureau
Many cities and countries are moving toward establishing convention bureaus because increasingly governments are understanding that hosting conventions is important to economic transformation. What steps can be taken to engage the interest and support of governments and other stakeholders towards the MICE industry?

PRESENTER
Mike Williams, Senior Consultant, Gaining Edge

Venue: Presentation Area, Exhibition Hall, Level 22, BCC
16:40
17:00
Campfire Session 3
(In Collaboration with SITE)
Designing Your Incentive Travel Program
Incentive travel works—but only if you’re doing it right. You’ll learn about the importance of designing your incentive program to engage every one of your participants. For successful events, the majority of the heavy lifting isn’t done while just onsite. It’s done ahead of time. Attend this session to make sure your trip gets the most engagement possible.

PRESENTER
Hugo Slimbrouck, Past President and Director Of Business Development, EMEA region, Society For Incentive Travel Excellence (SITE)

Venue: Presentation Area, Exhibition Hall, Level 22, BCC

Sept 28
Thursday
09:00
11:00
CTW Asia-Pacific Business Appointments Sessions
Venue: Exhibition Hall, Level 22, BCC
09:00
17:00
IT&CMA Exhibition and Appointment Sessions
Venue: Exhibition Hall, Level 22, BCC
Appointments

Exhibition
09:00
17:00
Registration For Trade Visitors
Venue: Registration Counters, Level 22, BCC
09:30
10:30
Association Day Forum 3
(In Collaboration with IAPCO)
Leveraging Digital Technologies in your Audience Engagement
How are associations utilizing social media, digital apps and other new forms of technologies like event tech, to build a closer, relationship with the audience and create sustainable communities? What are the success stories of those who have used these solutions to develop hybrid, multidisciplinary approaches that offer increased benefits and privileges to their target audience?

MODERATOR
Oscar Cerezales, Chief Operating Officer, MCI Group Asia Pacific

PANELLISTS
Prof Dr Christina Gitsaki, Secretary-General, International Association of Applied Linguistics, UAE
Dr Is Gilada, President, AIDS Society of India
Dr Prashant Agarwal, Treasurer, Indian Society of Transfusion Medicine

Venue: Lotus Suite 5, Level 22, BCC
11:00
12:00
Association Day Forum 4
The Way To Winning An Association’s Heart
The session will discuss what a trade association looks for in a destination and a destination CVB, and what a CVB needs to do to win its way into the heart of the association.

MODERATOR
Karen Yue, Group Editor, TTG Travel Trade Publishing

PANELLISTS
Iain Bitran, Executive Director, The International Society for Professional Innovation Management (ISPIM)
Koichi Gono, Chief Executive, Economy, Tourism & Culture Bureau of Fukuoka City Government

Venue: Lotus Suite 5, Level 22, BCC
12:30
13:45
16th Sticky Awards Lunch & Travel Marketing Excellence 2017
For All Delegates - Entry by Delegate Badge Only
Venue: Networking Lunch Area, Exhibition Hall, Level 22, BCC
14:15
14:35
Association Day - Destination Presentation by India Tourism
Venue: Presentation Area, Exhibition Hall, Level 22, BCC
14:40
15:00
Association Day - Destination Presentation by Perth, Western Australia
Venue: Presentation Area, Exhibition Hall, Level 22, BCC
15:05
16:40
Association Day - Business Appointments Sessions
Venue: Exhibition Hall, Level 22, BCC
15:05
15:25
Campfire Session 4
(In Collaboration with SITE)
Making The Business Case For Incentive Travel (Part 1)
In an age where digitalisation in the working is evolving, the benefits of incentive travel seem obvious to incentive travel specialists. But do companies understand the power of incentive travel? This session will equip participants with the “whys” of incentive travel and what power it has to attract, develop and retain staff at all levels. Why incentive travel works as vehicle for loyalty and engagement, and how it can be used as a tool to foster behaviour change.

PRESENTER
Hugo Slimbrouck, Past President and Director Of Business Development, EMEA region, Society For Incentive Travel Excellence (SITE)

Venue: Presentation Area, Exhibition Hall, Level 22, BCC
15:30
15:50
Campfire Session 5
(In Collaboration with SITE)
Making The Business Case For Incentive Travel (Part 2)
In an age where digitalisation in the working is evolving, the benefits of incentive travel seem obvious to incentive travel specialists. But do companies understand the power of incentive travel? This session will equip participants with the “whys” of incentive travel and what power it has to attract, develop and retain staff at all levels. Why incentive travel works as vehicle for loyalty and engagement, and how it can be used as a tool to foster behaviour change.

PRESENTER
Hugo Slimbrouck, Past President and Director Of Business Development, EMEA region, Society For Incentive Travel Excellence (SITE)

Venue: Presentation Area, Exhibition Hall, Level 22, BCC
15:50
16:10
Campfire Session 6
(In Collaboration with Gaining Edge)
Nurturing and Growing Your Future Local Hosts
What are the best practice and how can bureaus embark on association development programmes that strengthen their host communities – national associations and academic institutions – and make them better resourced to host international conferences.

PRESENTER
Mike Williams, Senior Consultant, Gaining Edge

Venue: Presentation Area, Exhibition Hall, Level 22, BCC

 

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